Who it's for
Purpose-built AI for research teams across your company
Outset was designed for every research discipline that drives decisions — for UX, insights, brand, product, and everyone in between.
Trusted by the most respected enterprises
Get answers to your hardest questions, fast
UX Researchers
Built for the way UX research actually happens making Outset one of the most flexible AI tools for UX research.
Run immersive usability and discovery studies while AI follows user behavior with dynamic probing to dig into the “why” behind every moment with purpose-built AI for research teams.
Scale insight beyond a handful of sessions with consistent AI moderation, then chat with your data to surface patterns across studies and share AI-generated highlight reels for easy stakeholder buy-in.
Usability Testing
Screensharing
Guided Usability Tests
Dynamic Probing
Chat With Your Data
AI-Generated Highlight Reels
Insight Exports
Market Researchers
Outset combines the depth of qualitative insight with the operational speed modern market research teams require.
Outset’s AI for market research makes it simple to run monadic, protomonadic, and comparative testing at scale — with simple guide set-up producing clean preference reads and rich verbatims.
Reach audiences globally with multilingual interviews, recruit efficiently via integrated panels and custom screeners, and export stakeholder-ready custom reports in minutes.
Concept Testing
Custom Reports
Multilingual Interviews
Global Recruiting
AI-Generated Highlight Reels
Insight Exports
Consumer Insights
Use AI moderation to run high-volume qualitative programs — from segmentation and brand research to concept and creative testing — while keeping every conversation consistent and comparable.
Expand reach with multilingual studies, recruit the right participants with custom screeners and integrated panels, and deliver impact through custom reports and exports that slot straight into business readouts.
AI for research helps teams progress from “interesting findings” to clear, organization-level direction faster and at greater scale than ever before.
Concept Testing
Creative Testing
Multilingual Interviews
Global Recruiting
Custom Reports
Insight Exports
Research Agencies
Outset’s AI for researchers who need to deliver premium qual work faster—without sacrificing methodological control or client trust.
With Outset, agencies can run sophisticated studies using AI-assisted guide setup, speeding launch without relinquishing control.
Manage multiple clients smoothly with org-switching and data-segregated workspaces that keep projects and permissions bucketed. Produce polished deliverables quickly with AI-generated custom reports and highlight reels.
Concept Testing
Creative Testing
Usability Testing
AI-Assisted Guide Setup
Native Org-Switcher
Data Segregated Workspaces
Custom Reports
Insight Exports
Cross-Functional Teams
For teams who need answers fast — without needing to be research experts.
Start from a goal and let AI-assisted guide setup draft your interview flow, then tailor it with your own questions.
Run concept, messaging, or experience tests quickly, using dynamic probing to get deeper clarity with no added effort. When results are in, chat with your data and pull highlight reels to align stakeholders — turning raw conversations into decisions your team can confidently act on in a fraction of the time.
AI-Assisted Guide Setup
Dynamic Probing
Chat With Your Data
AI-Generated Highlight Reels
Insight Exports
AI for Research FAQ
Get answers to common questions about how AI can help with research.
